Accounting Advice

Finding the right small business accountant

23 Dec 2013

How to choose an accountant

When you decide to set off on a journey the way is paved with choices to make.

Do you take the route that gets you to your destination most quickly or do you choose a route that prepares you well for future stages of your journey? Or indeed, do you take the scenic route?

When deciding which accountant to take with you on your entrepreneurial journey there are two main things to consider before choosing. Should your travelling companion sit quietly in the passenger seat (endlessly re-counting the parking money) or would you like a bit more conversation along the way?

Whilst it’s always useful to know how much parking money you have, a little bit of map reading and a touch of lateral thinking are always useful in a travelling companion.


Small business owners often choose accountants by their proximity. That’s fine if you just want someone to type in the numbers (or count the parking money), but if you want an accountant who can help analyse and grow your business then you it might be worth looking further afield. A good relationship with a hands-on, responsive accountant will make your journey more fruitful and prepare you better for the future.

Accounting services or accounting and tax advice or both?

Accountants offer a wide range of services. All of them offer statutory accounts, most offer assistance with tax, but very few go beyond this. If you are a start up business, an accountant who offers a wider range of services (including perhaps the ability to help you prepare a business plan or generate investment) might be the best bet.

What’s your budget for accountants?

Every trip is has a budgetary constraint. However, even if you only have a small budget you should consider what you get form your accountant alongside the cost; there’s more than one way to calculate corporation tax and very few accountants are willing to engage with you at a commercial and strategic level. You might just find that spending a little extra on an accountant who is as committed to growing your business as you are, will make you get to your destination quite a bit quicker.

Accounts and Legal

We love working with start ups, and small businesses. Our entrepreneurial spirit and experience put us in a great position to relate to your business and unlike some accountants, we embrace online accountancy which saves time and money.. We can help from the very beginning with business plans and HR advice as well as along the way with standard accountancy services, legal advice and tax.

In short, we would love to join you on your journey.

For more information please drop into our London head office or get an instant accounting quote.


Keir Wright-Whyte


Managing Director

0207 043 4000

About the author

Originally graduating with a degree in geography from Edinburgh University, Keir claims that he was then tricked into becoming an accountant by one of the UK's top 5 accountancy practices.The deception extended to the usual training in audit and associated activities.

Keir subsequently worked in a number of advisory roles with clients including in the energy trading, pharmaceuticals and financial services sectors.

He loves working at Accounts & Legal because of the variety of work and clients, the excellent team ethos and morale, the importance placed on genuinely helping and being useful for clients and because he believes what he does matters to clients and helps the firm.

Keir's primary role is to ensure that new clients with complex businesses or needs are on-boarded in the best way and he is a "trouble shooter" both for clients and where complex issues arise internally. He also helps the accounting teams strive to improve what we do for clients, whether processes or services.

When not debiting or crediting, Keir has a penchant for fixing old buildings, skiing, surfing and cycling.


We can help you grasp opportunities


If you’re setting up or running a business, we are full-service accountants offering tax and accounting support from bookkeeping to business plans, payroll to business strategy, growth, exit planning and general business advice.


Call our London or Brighton office today or get an instant quote for our services!